In the flood of #GivingTuesday emails washing over The Agitator’s in-boxes yesterday, one powerful message stood out. Marked #ThanksGivingTuesday the message came from Concordia College-New York and was the brainchild of CFRE International Vice Chair, Heather R. McGinness, CNM, CFRE. Heather is the VP of Advancement at Concordia.The message was accompanied by a video which beyond doing an effective job of thanking donors, represents a triumphant example of involving an entire organization in reaching out to not only its donors but all its stakeholders.
Click Here to read the full article on The Agitator website and watch the video.
We’d love to hear your stories of how you and your organization also used #GivingTuesday as an opportunity to thank your donors and engage your whole stakeholder group. You can post them to the comments section of The Agitator article of share them via social media with the hashtags #CFRE and #ThanksGivingTuesday.